Born in a Bridal Shop

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Our founder, Tom Esposito, watched firsthand the chaos of running a busy bridal shop. After his wife and sister opened their own bridal salon in 2003, Tom saw something most tech founders never do: the real, day-to-day pain points of an independent bridal retailer. Juggling separate tools for appointments, inventory, and sales meant double work, missed orders, canceled appointments, and frustrated brides. It didn’t have to be this way.

Built For Bridal, By Bridal

Out of necessity, Tom began building what would become BridalLive: an all-in-one retail management platform designed from the ground up for the unique needs of bridal and formalwear retailers. Everything from appointment scheduling and inventory to point-of-sale and metrics. All in one place, all tailored to how real bridal shops work.

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BridalLive Was Created Because Bridal Retail Needed:

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Fewer no-shows and cancellations through smarter booking and reminders

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Cleaner, faster workflows that let stylists do what they do best

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Better, real-time data so owners could make confident decisions

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Everything in one tool. No more juggling a dozen apps and spreadsheets

A Shared Journey with Retailers Around the World

From our first ten customers to thousands of bridal and formalwear shops now relying on BridalLive, our growth has always been guided by the success stories of the retailers we serve. We’re not just a tool, we’re partners in your business. Our community spans North America, Australia, Spain, the UK, and continues to grow.

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What Guides Us Today

We still wake up every day with the same mission we had on day one: Help independent bridal shops run better, serve brides more beautifully, and thrive in an ever-changing retail world.


Because when a shop runs well, brides have fewer headaches, stylists shine, and those unforgettable “Yes!” moments happen more often. That’s why BridalLive exists, and why we’re just getting started.

Let's Be Part of Your Next Chapter

Whether you’re opening your first boutique or scaling a multi-store brand, we’re here to help you work smarter, grow stronger, and deliver an exceptional bridal experience every time.